About the Organization:
A leading non-profit organization dedicated to advancing sustainable development through innovative approaches in climate-resilient agriculture, clean energy, and green livelihoods.
Role Overview:
We are looking for a dynamic, creative, and mission-driven Communications and Digital Media Lead to tell powerful stories of change, engage diverse audiences, and build the digital presence of our client’s climate and sustainability work. You will lead the development and execution of digital content, campaigns, and strategies across platforms to amplify our client’s programs and inspire action.
Reports To: Director – Communications & Strategy.
Team Size: Works closely with program teams and external creative partners.
Key Responsibilities:
- Digital Media Strategy:
- Design and execute integrated digital campaigns aligned with the company’s mission.
- Grow our client’s reach and engagement across social media, email, and web platforms.
- Content Creation:
- Develop compelling multimedia content—videos, graphics, posts, blogs, and reels—that connects with youth, farmers, partners, and funders.
- Coordinate with program teams to translate field impact into powerful communication pieces.
- Brand and Messaging:
- Maintain consistency in voice, tone, and branding across all communication.
- Innovate ways to make climate issues accessible, emotional, and actionable.
- Website and Digital Tools:
- Manage and update the website, ensuring it is user-friendly and impactful.
- Use analytics tools to track performance and improve strategies.
- Partnership & Outreach:
- Support media relations, newsletters, and outreach for events and campaigns.
- Collaborate with influencers, creatives, and grassroots partners.
Qualifications, Experience & Skills:
- Bachelor’s degree in Communications, Journalism, Marketing, Environmental Studies, or related field (Master’s preferred).
- 6-7 years in communications, digital media, or storytelling roles; experience in development, climate, or non-profit sectors is highly desirable.
- Proficiency in AI and AI tools (e.g., ChatGPT, Bard, Jasper, DALL·E, MidJourney, or similar platforms) for content creation, automation, analytics, and campaign enhancement.
- Proficient in content creation (writing, graphic design, video editing tools such as Adobe Creative Suite, Canva, Final Cut Pro, or equivalent).
- Strong understanding of social media platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube) and digital marketing strategies.
- Excellent written and verbal communication skills in English; knowledge of Hindi and/or Bengali is a plus.
- Analytical skills to interpret digital metrics and optimize campaigns.
- Creativity, storytelling ability, and passion for climate action and sustainability.
- Strong interpersonal and collaboration skills.
Travel Requirements:
Candidates must be willing to travel extensively within the Eastern, Western, and North Eastern regions of India, including Kolkata, as required.